Micro-Influencer Marketing: Everything You Need to Know
When Coca-Cola launched its raspberry-flavored drinks in Denmark, it took a more grassroots approach to marketing. The brand partnered with 300 micro-influencers in the food and lifestyle niche—averaging 2500 followers each and reaching an audience of 750,000. Instead of working with A-list celebrities and macro-influencers, the FMCG giant embraced micro-influencer marketing for two main reasons: […]
Collab Best Practices to Grow Your Partnership Portfolio
So, you’ve signed up with the most badass influencer and content creator marketing platform on the planet – Afluencer. You have worked to make sure your profile is up to scratch with an attention-grabbing bio, including relevant keywords, and applying to Collabs. Learn more on what to do when getting started with Afluencer here. Sounds […]
How to Connect Instagram to Afluencer
When you’re living the online hustle, it’s super important that your socials are front and center of any of your shameless self-promotion efforts. Sorta like, “Hey this is who I am and this is where you can find me and my work.” It’s why we put so much emphasis on connecting your socials when getting […]
How to Make My Dog an Influencer: Guide on Finding Sponsors for Your Dog
Interested in making your dog an influencer? You’ll need more prep than your pet. At the end of the day, you’ll be doing all the hard work and your dog will walk away with love. In this article, we’ll provide some tips on how to get free stuff for your dog on Instagram. Or, better […]
10 Crazy Myths of Influencer Marketing
You know influencer marketing is getting big when all these crazy myths start popping up! If your scales are still not quite tipped toward jumping on the bandwagon because of all the negative facts, then listen up. Now is the best time to get your foot in the influencer marketing pool. The number of social […]