Posted on June 03, 2023
19 Top Pet Influencers for 2023
Puppies, kitties, turtles, and bunnies, Oh my! Pets bring such joy to our lives! Showcasing this very joy, Pet Influencers are taking over the scene. Since the pandemic hit in 2020, a puppy boom has even occurred. As a result, more specifically “dog influencers” are taking over, and with everyone having more time on their […]
Posted on June 01, 2023
Influencer Marketing Trends & Statistics for 2023 and Beyond
Influencer marketing has earned its place as an integral part of the modern marketer’s toolbox due to its power to help companies build brand awareness, reach target audiences, and grow their businesses. What started as sharing recommendations and influencing people through social media has become an actual job for influencers and content creators. The advent […]
Posted on May 26, 2023
TikTok Ban: What it Means for Influencer Marketing
TikTok is undoubtedly one of the most popular social media platforms out there. This Chinese brand has made an impact in the US and enjoys more than 150 million users in the country. However, it has been involved in several controversies and now TikTok users live in fear of the platform disappearing one day as […]
Posted on May 11, 2023
62 Female Influencers Brands Can’t Get Enough Of
If you think brands don’t pay attention to gender then you’re wrong. Most companies are very particular about who they work with and may go with male or female influencers based on who they’re targeting. For example, a brand that sells yoga suits is more likely to work with a female influencer as yoga suits […]
Posted on May 09, 2023
Nano vs Micro-Influencers: The Differences & Benefits
You’ve set up and optimized your Shopify store and have run countless ads on Facebook and Google, but you’re not seeing the results you want. So you did a bit of research and looked into influencer marketing. You know you want to use a nano or micro-influencer, but how do you choose which one? At […]
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