social media influencers

Posted on August 28, 2019

Which Is More Important: Reach or Impressions

So you’ve been trying to increase your visibility and influence on social media. And you’ve come across the two different metrics critical to the success of your social media strategy — reach vs impressions. But did you know that these metrics are closely linked and oftentimes even grouped together? That’s because they both have a […]

Posted on August 27, 2019

Instagram Hashtags For Influencers (with Infographic)

What do influencers do best? Inspire and educate through the sharing of content, right? Well, great news — this post on Instagram Hashtags for Influencers comes with an awesome infographic. Great for sharing! First up. Instagram. Yes, we do stress a great deal about Instagram marketing. But for good reason. Instagram has slowly been climbing […]

Posted on August 21, 2019

Choosing the Right Platform For Your Influencer Marketing Campaign Instagram VS YouTube

Instagram vs Youtube. Two GIANTS in the influencer marketing industry. But which of these platforms will best fit your influencer marketing campaign. Let’s look at the numbers. The influencer marketing industry on Instagram is worth more than $1 billion dollars. Not a surprise considering that the platform has over 800 million active monthly users. On […]

Posted on August 21, 2019

Review: Amazon Influencer Program

Amazon. The biggest thing to ever happen to e-commerce in our generation. One of the top brands in the world. Amazon, in all its brand glory, sits above the great Coca-Cola; and even bigger than social media giants, Facebook. They boast an aggressive growth of 56% in 2018 over the previous year. Amazon is without […]

Posted on May 30, 2019

Why marketing managers are willing to spend more on Influencer Marketing?

First, before we get into this whole deal about Influencer Marketing. Did you know 80% of millennials don’t trust ads? Did you know 26% of Americans use AdBlocker to hide unwanted ads? Digital marketers are in disbelief after they spend tons on ads, commercials and never reach their expected ROI. Since the last decade, consumer […]