5 Ways to Kickstart Your Career as a Fashion Influencer
Being a fashion influencer sounds like the absolute jackpot to everyone who adores the creative side of the industry. Getting dressed by brands and taking part in catwalk shows is just the tip of the iceberg when it comes to the benefits of a career as a fashion influencer. But how do you get there? […]
The Evolution of Influencer Marketing
Working in various fashion marketing positions came with a unique chance to see general techniques such as influencer programs play out from multiple angles. And with that came all the ups and downs that made me learn along the way. So here’s my take on the evolution of influencer marketing. The Beginning of the Evolution […]
5 “Must Follow” Instagram Marketers
Instagram marketers… when you’re getting started, make sure you learn from the best! Here are five successful brands that have partnered with creative influencers and can guide you in the right direction. Because these guys know what they’re doing! So have a little read about each of them, get inspired, and learn a few tricks […]
6 Influencer Outreach Techniques for the Perfect Collaboration
It’s time to draft the introductory outreach e-mail for an influencer. And the time to initiate a conversation about a campaign, the first impression is extremely important. This e-mail represents your interest, while instantly showcasing an image of your brand and what it’s going to be like working with you. How to get started on […]
How to Find the Perfect Influencer: 5 “Must Have” Factors
Influencer marketing is one of the fastest-growing online industries. About 72% of brands appear to be dedicating a large portion of their marketing budgets to influencers and you should too. The average influencer appears to be earning between $30k to $100k per year. And there are super successful influencers who are making $250k for a […]