Posted on June 18, 2023
Deinfluencing: How It’s Impacting Brand & Influencer Relations
This might come as a surprise to some but influencing appears to be on its way out, at least that’s what some experts believe. The $7.36 billion industry is growing at a CAGR (compound annual growth rate) of 32.5 percent but some argue that it has gotten too big and it is time to put […]
Posted on June 06, 2023
61 Fab Fashion Brands Looking for Influencers
What trendy fashion brands do we have lined up in the world of Collabs? Fine jewelry. Italian-style boots. Luxury fashion. Dazzling boutique dresses. Glamorous outfits. Hot jumpsuits. Sophisticated casual wear. Bohemian fashion. And enough style to have you dressed up—season after season, occasion after occasion. So fashion ‘grammers, are you ready to get posing, snapping, […]
Posted on June 01, 2023
Influencer Marketing Trends & Statistics for Now and Beyond
Influencer marketing has earned its place as an integral part of the modern marketer’s toolbox due to its power to help companies build brand awareness, reach target audiences, and grow their businesses. What started as sharing recommendations and influencing people through social media has become an actual job for influencers and content creators. The advent […]
Posted on May 26, 2023
TikTok Ban: What it Means for Influencer Marketing
TikTok is undoubtedly one of the most popular social media platforms out there. This Chinese brand has made an impact in the US and enjoys more than 150 million users in the country. However, it has been involved in several controversies and now TikTok users live in fear of the platform disappearing one day as […]
Posted on May 09, 2023
Nano vs Micro-Influencers: The Differences & Benefits
You’ve set up and optimized your Shopify store and have run countless ads on Facebook and Google, but you’re not seeing the results you want. So you did a bit of research and looked into influencer marketing. You know you want to use a nano or micro-influencer, but how do you choose which one? At […]
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