Posted on July 25, 2025
Influencer Marketing ROI Made Simple: What to Track and Why in 2025
Influencer marketing ROI isn’t just a buzzword. It’s your bottom line. In 2025, brands aren’t throwing money at creators and hoping for the best. They want proof. Clicks, conversions, sales—and proof that it’s working Because here’s the truth: influencer marketing works, but only if you measure what matters. This guide will show you how to […]
Posted on May 22, 2025
Influencer Rates 2025: Comprehensive Guide for Brands & Creators
Influencer marketing continues to be a pivotal strategy for brands in 2025. Understanding current influencer rates is essential for effective budgeting and campaign planning. This guide provides up-to-date benchmarks and insights to help you navigate the evolving landscape of influencer collaborations. Sign up for your Free Afluencer account today to easily connect with top influencers. […]
Posted on September 21, 2024
How to Get New Clients as a Social Media Manager Using Micro-Influencers
Standing out as a social media manager means constantly evolving and finding fresh ways to connect with potential clients. One highly effective strategy is partnering with micro-influencers. These influencers have dedicated followers who trust their recommendations, making them perfect allies for boosting your business’s visibility and credibility. Micro-influencers might not have millions of followers, but […]
Posted on June 01, 2023
Influencer Marketing Trends & Statistics for Now and Beyond
Influencer marketing has earned its place as an integral part of the modern marketer’s toolbox due to its power to help companies build brand awareness, reach target audiences, and grow their businesses. What started as sharing recommendations and influencing people through social media has become an actual job for influencers and content creators. The advent […]
Posted on August 08, 2022
5 Reasons Why a Brand Should Work with an Influencer Marketing Agency
Influencer marketing has become common among marketing strategists to bolster a brand’s marketing campaign. There are a couple of ways to go about finding influencers to include in your marketing campaign. Finding influencers that match your brand and are interested in working with you can be time-consuming. It can also be costly and frustrating when […]