Posted on February 05, 2021
Which Social Media Platform Has the Best ROI?
Social media ROI seems to be pretty straightforward. Posting a tweet may involve an initial investment to pay the labor costs of a social media manager. The tweet attracts users, who may then purchase your goods or services, and so, there’s a return on your investment in your tweets. However, once you dig into it, […]
Posted on January 18, 2021
What to Offer Your Influencers After You’ve Identified Them
You don’t need a massive marketing budget to seek help from an influencer marketing campaign and help your brand grow. The power of influencer marketing has made it one of the most inexpensive, targeted, and effective tools to raise brand awareness. If you don’t have enough budget to dish out a hundred-dollar paycheck, the influencer […]
Posted on January 05, 2021
8 Tips to Entice Influencers into Your Affiliate Program
Influencers are the best #amIright! We all know the power influencers can bring to the table. They help generate more engaged leads, which make great customers with long lifetime value. But does your affiliate program hold the same power for your product? People put trust in influencers they know and resonate with, which is why influencer […]
Posted on December 15, 2020
Why You Need a Brand Motto and Mission for Marketing
You might think “just do it” is Nike’s slogan or “to make people happy” Disney’s vision. Technically, the former is classified as a tagline, whereas the latter is the vision statement. But to sum it up, these words are what people remember these brands by. That’s the essence of a brand motto. The mission, vision, […]
Posted on October 16, 2020
How to Write a Kickass Instagram Bio [For Brands and Influencers] with Examples
Your Instagram bio is more important than you think. People who do not know you might judge you based on how you write your Instagram bio. So pay special attention to it. This is important for both influencers and brands. However, sadly very few people know how to write a good Instagram bio. Since Insta […]