Posted on May 30, 2020
Influencer Marketing for Shopify Merchants: Tips to Increase Sales Through Instagram
With over a million active websites, Shopify is one of the biggest names in the world of eCommerce. It enjoys a huge market share (about 20%) and is most popular in English-speaking countries. Hence, it doesn’t come as a surprise that influencer marketing on Instagram for Shopify merchants is a hot topic. We’re going to […]
Posted on May 10, 2020
Social Media Influencer Fails: Worst Social Media Posts and Marketing Scandals
If you search ‘negative celebrity influencers’ you will come across a number of influencer names who have been at the forefront of some of the worst social media fails over the years. The truth is that you can never be sure of a social media campaign — it can go either way. For thousands of […]
Posted on May 08, 2020
The Dos and Don’ts of Instagram Blogs
Ten years ago, the thought of an “Instagram blog” would’ve been met with general mockery. After all, what does a photo-sharing social media app have to do with blogging? And yet, we live in a time when some of the best social media influencers blog through Instagram. It’s one of the most popular forms of social […]
Posted on May 07, 2020
Making the Most of the Lockdown for Your Business
The U.S. is living through one of the worst possible eras in its history—and we aren’t even fighting any wars these days. We’re the worst-affected country when it comes to the COVID-19 outbreak, and things don’t look like they’re getting better anytime soon. The death toll has surpassed even Italy’s, and a recent report tells […]
Posted on April 15, 2020
3 Things To Avoid When Contacting Brand Ambassadors
Authenticity is one of the most important aspects of the marketing landscape of today. This is why more brands are choosing to work with authentic brand ambassadors in the form of influencers. Contacting the right brand ambassadors and ensuring they want to take part in a long-term collaboration is a process that takes a lot […]