Posted on May 19, 2020
How Influencers Are Evolving During The Pandemic
The pandemic has resulted in influencers evolving to face a new world and a new way of doing things. With the majority of people spending their days at home with limited social contact, there have been some unprecedented spikes in social media usage and engagement alike. The easy access people have to social networks combined […]
Posted on May 08, 2020
The Dos and Don’ts of Instagram Blogs
Ten years ago, the thought of an “Instagram blog” would’ve been met with general mockery. After all, what does a photo-sharing social media app have to do with blogging? And yet, we live in a time when some of the best social media influencers blog through Instagram. It’s one of the most popular forms of social […]
Posted on May 06, 2020
Selecting an Influencer: Is Your Social Media Influencer Really Influential?
Selecting an influencer can be tricky but knowing how to get influencers is easily the most important part of any influencer marketing campaign. Marketers understand the importance of influencer marketing and about 63% of businesses intend to increase their influencer marketing budgets. It is a reliable marketing technique as it offers good returns and can […]
Posted on April 29, 2020
How Your Baby Can Become an Influencer
Coos and cuteness – could your baby become an influencer? Baby influencers have been around longer than you think. Way before social media actually. Remember the twin sensations Mary-Kate and Ashley Olsen? Well, back in 1987 these adorable babies were signed on the TV series Full House at 6 months old. With an influence built […]
Posted on April 27, 2020
The Influencer Coronavirus Connection: How It’s Changing the Industry and What You Can Do
Coronavirus has slowed down industries but it will be a while before we find the actual effects of the pandemic on businesses and influencer marketing. According to reports, unemployment has reached an all-time high, and businesses all around the world have started to shut down. Every industry has been affected by the result of global […]