Posted on April 14, 2020
Social Media Influencing During a Pandemic
Once all of this is over (and it will be—humans have weathered greater storms and bigger pandemics in the past), there’s one medium that will largely shape how people remember this pandemic. Just like we rely on photos from museums to experience past pandemics, social media will serve that role for future generations. And the sooner […]
Posted on March 31, 2020
How Social Distancing Affects Influencers
Influencers take great care to keep their social media feeds looking pristine and on-brand. The carefully curated photos they post are meant to present an enviable lifestyle and the stereotypical image of an influencer is of a person with a perfectly put-together outfit, great hair, and makeup taken in an exotic and interesting location. However, […]
Posted on February 19, 2020
How to Become an Influencer
You wish you were one of these successful influencers. Loads of followers. Paid partnerships. And most excitingly, that epic job title of “influencer”. The social media universe spun so fast that it created its own economy. And just like that, influencers are in high demand. And then just as quickly, everyone’s scrambling for this first-of-its-kind […]
Posted on July 15, 2019
3 Tips for Finding the Right Social Media Influencers for Your Brand
From Amazon to Gucci. You’ll find that there’s hardly a high-end brand that does not have a social media influencer working for them. For a simple run-up, hear this out… Fashion Nova in 2018 roped in three times the billion-dollar figure that Gucci was able to score in EMV. All because they collaborated with the […]