Posted on April 29, 2020
How Your Baby Can Become an Influencer
Coos and cuteness – could your baby become an influencer? Baby influencers have been around longer than you think. Way before social media actually. Remember the twin sensations Mary-Kate and Ashley Olsen? Well, back in 1987 these adorable babies were signed on the TV series Full House at 6 months old. With an influence built […]
Posted on April 27, 2020
The Influencer Coronavirus Connection: How It’s Changing the Industry and What You Can Do
Coronavirus has slowed down industries but it will be a while before we find the actual effects of the pandemic on businesses and influencer marketing. According to reports, unemployment has reached an all-time high, and businesses all around the world have started to shut down. Every industry has been affected by the result of global […]
Posted on April 14, 2020
Social Media Influencing During a Pandemic
Once all of this is over (and it will be—humans have weathered greater storms and bigger pandemics in the past), there’s one medium that will largely shape how people remember this pandemic. Just like we rely on photos from museums to experience past pandemics, social media will serve that role for future generations. And the sooner […]
Posted on March 31, 2020
How Social Distancing Affects Influencers
Influencers take great care to keep their social media feeds looking pristine and on-brand. The carefully curated photos they post are meant to present an enviable lifestyle and the stereotypical image of an influencer is of a person with a perfectly put-together outfit, great hair, and makeup taken in an exotic and interesting location. However, […]
Posted on February 19, 2020
How to Become an Influencer
You wish you were one of these successful influencers. Loads of followers. Paid partnerships. And most excitingly, that epic job title of “influencer”. The social media universe spun so fast that it created its own economy. And just like that, influencers are in high demand. And then just as quickly, everyone’s scrambling for this first-of-its-kind […]