Posted on August 30, 2021
Common Influencer Marketing Mistakes
Influencer marketing has been one of the most dynamic and disruptive trends that have emerged in the last couple of years. Especially during this pandemic, the popularity of this form of marketing has accelerated as people now prefer content that’s more original and less scripted. According to research, the value of the global influencer market in 2020 […]
Posted on June 28, 2021
How Has the Pandemic Changed the Way We Use Social Media?
COVID-19 and the lockdown orders have changed everything. As governments shut down all malls, restaurants, and stores, people used the internet to connect with the outside world. Social media applications like Facebook, Twitter, TikTok, Instagram, and Snapchat are no longer just used for entertainment. Here’s how the pandemic changed the way we use social media: […]
Posted on June 25, 2021
Mistakes That Influencers Should Avoid
If you plan on achieving any kind of success as an influencer, you can’t just wing it. You need to be serious about it and always show a certain degree of professionalism. To help keep you from making the same mistakes as many failed influencers before you, here are 4 tips on what you should […]
Posted on May 19, 2021
Who Is An Influencer?
These days, you hear the term influencer used more than ever. Often times it seems like EVERYONE is an influencer. Sometimes you can’t help but wonder – should the question actually be – who is NOT an influencer? The reality is—it isn’t difficult to become one. Anyone can be an influencer. You don’t have to […]
Posted on May 14, 2021
Which Topics Influencers Should Never Touch On
Influencers are routinely commenting on things, voicing their opinions on certain topics, and making their official position known. Sometimes, this can get tricky. We’d say there’s one thing that most people forget: It doesn’t have to be a with us or without us situation. You can be vague. You can be neutral. And you, definitely, […]