Posted on January 03, 2024
Pinterest Influencers: Afluencer’s Top 14 Masters of Trends & Pins
Pinterest is one of – if not the – top visual search engines. With over 400 million active users, this platform is a goldmine of inspiration and education. As their website states, “People use Pinterest to find tomorrow’s ideas”. From recipes and DIY crafts to fashion advice and travel tips, photo and video content are […]
Posted on September 20, 2023
How to Leverage Influencers in Your Live Shopping Efforts
Convenience is the new currency in today’s digital-first era. Customers expect to get what they want when they want while having a seamless and engaging shopping experience. Here’s where live shopping comes into the picture. The COVID-fueled rise of online shopping has forced brands to think outside the box and offer additional, more engaging channels. […]
Posted on September 10, 2020
The Importance of a Cross-Channel Social Media Strategy
The world of influencer marketing is fast-paced and at times unpredictable as 2020 has undoubtedly shown us. At the beginning of the year, TikTok was on the rise as the most popular and fastest-growing platform. It was being lauded as the next ‘big thing’ and now it is being banned in countries around the world. […]
Posted on July 12, 2020
Why Should Pinterest be a Part of Your Influencer Marketing Mix
It enjoys a strong following, hence it doesn’t come as a surprise that there are more than 500,000 businesses marketing on Pinterest. However, sadly, it does not appear to be on the list of best platforms for influencer marketing. While Instagram and Facebook are good for influencer marketing, they may not be enough because a […]