Social Media Organic Reach Decline: The Defensive Strategy
Social media platforms’ algorithms are constantly evolving, and as a result, organic reach is increasingly becoming difficult to achieve. Platforms like Facebook and Instagram have introduced algorithms that prioritize content based on factors (like relevancy, engagement, and user preferences). It’s for a good reason: These algorithmic changes make these social media platforms’ advertising options more […]
Podcast Episode #04 Fast Track To Millionaire | Carmen Tripodi – The Ultimate Person
Fast cash – that’s the goal, right? Get rich and get rich quick! Thankfully, in this week’s podcast our esteemed guest, Carmon Tripodi, founder of the Fast Track to Millionaire Brand, is breaking down a bit of what it takes to get there. You’re welcome 🙂 Introducing Carmon Tripodi: The Mastermind Paving the Express Lane […]
10 Ways to Use Influencer Marketing During the Holiday Season
Another holiday season is just around the corner, and brands are looking for ways to cash in on the holiday sale frenzy. However, the fierce competition makes it hard for brands to stand out, forcing them to rely heavily on discounts, soon becoming a race to the bottom. The good news is that you don’t […]
🎯 Scoring Social Media Content Creators for Your Brand with Afluencer
If you’re on social media, it’s highly likely that you follow a social media content creator. You’ve watched them grow in their career, seen some of the benefits they bring in for the companies they partner with, and thought, “This is what our brand needs”. You’re definitely on the right track. In fact, according to […]
Is Being an Influencer A Good Career Choice?
With one in five people who fall in the Gen Z demographic now saying he or she would quit college to become a social media influencer, it’s no surprise Google searches for “how to become a full-time influencer” are on the rise. The reality is that becoming an influencer is a career path many people […]