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Posted on June 28, 2021

How Has the Pandemic Changed the Way We Use Social Media?

COVID-19 and the lockdown orders have changed everything. As governments shut down all malls, restaurants, and stores, people used the internet to connect with the outside world. Social media applications like Facebook, Twitter, TikTok, Instagram, and Snapchat are no longer just used for entertainment. Here’s how the pandemic changed the way we use social media: […]

Posted on June 25, 2021

Mistakes That Influencers Should Avoid

If you plan on achieving any kind of success as an influencer, you can’t just wing it. You need to be serious about it and always show a certain degree of professionalism. To help keep you from making the same mistakes as many failed influencers before you, here are 4 tips on what you should […]

Posted on June 23, 2021

Influencer Engagement Rate: Is It Important When Finding An Influencer?

If you’ve been around the block a few times, you’ll have already heard or know of influencer engagement rates. But for those of you who are new to the neighborhood, here’s what it is: What Is Influencer Engagement Rate? Influencer engagement rate is a measurement that provides a representation of the activity levels between content […]

Posted on June 23, 2021

Effective Strategies For Influencer Marketing On Instagram

Influencers are taking the world by storm. If they have a mobile phone with a camera and just one popular social media app installed, they can be an influencer. And whether they have millions of followers (mega influencers) or a few thousand (micro-influencers) on platforms like Instagram or TikTok, they are a valuable marketing asset […]

Posted on June 23, 2021

4 Benefits Of Influencer Content Marketing For Your Brand

Influencer content marketing is growing and evolving quickly. Nowadays, more and more brands are using influencer content in their marketing campaigns to successfully promote their products on all social media platforms. Studies show that the worth of Instagram influencer marketing alone in 2020 was more than 5 billion dollars. In the article below we will […]

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Behind the Scenes: How Afluencer Matches Influencers with Brands 

Ever wonder how Afluencer matches influencers with brands? You’re not the only one. It’s something many creators and businesses are curious about, especially after applying to a few Collabs. You’ve got great content, an active profile, and you’re showing up. But how do you actually land a brand deal? Spoiler: it’s not just luck.  There’s […]

Apply to a Collab—Then What? How It Works + Tips To Get Picked 

You apply to a Collab. You wait. And then… nothing? No message. No invite. Just crickets. If you’re wondering whether that’s normal, you’re not alone. Shouldn’t your notifications be popping off by now? It’s a common question for new creators, especially after putting effort into your profile and applying. The truth is, every brand works […]

How to Run a Successful Micro Influencer Campaign (With Real Examples)

A micro influencer campaign can do what paid ads can’t. Build real trust with real people. It’s one of the smartest (and most budget-friendly) ways to grow your brand online. With 10,000 to 100,000 loyal followers, micro influencers feel more like friends than celebrities. That’s why their followers listen and why their content often performs […]

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