Posted on June 30, 2020

How to Recognize and Avoid Influencer Fraud

One unfortunate reality of the influencer marketing world is the continuing problem with fraudulent influencers. There are many ways in which influencer fraud can occur, but purchasing followers looks to be the most prevalent strategy. In this type of fraud, the influencer will artificially increase their number of followers, use bots, paid followers, or take […]

Posted on March 18, 2020

Major Red Flags that the Influencer you’re working with is a Quack

It’s almost like a rule in the business world that wherever money starts flowing, crackpots show up who try to pass themselves off as experts when they really don’t know anything at all. It’s the same case with the social media influencer industry. Every day red flags go up and people come up to us […]

Posted on December 05, 2019

How to Recognize Fake Instagram Accounts & Posts

One of the biggest problems on Instagram is fake posts and fake user accounts. You’ve probably come across a fake account or post even if you’ve spent any amount of time on Instagram. But may not have recognized any of the posts or accounts on Instagram as being fake. The main reason for fake Instagram […]

Posted on November 08, 2019

Influencer Pods: What Are They?

It’s not easy to become a real influencer. As not everyone has the ability or the patience to organically build a following. Especially with individuals who share their mindset and values. And then considered a leader among them. However, while not everyone can achieve it, anyone can try. Unfortunately, this has led to the rise […]

Posted on May 10, 2019

10 Influencer Marketing Myths #Afluencers Should Know About

Influencer marketing is a growing business and there is space for everyone. If you’re thinking of jumping the bandwagon, waste no time and start today. However, before that, let’s bust out some influencer marketing myths all budding influencers must know about. Let’s take a brief look at these myths and then we’ll talk more about […]

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