Posted on July 30, 2020
Good vs Bad Followers
One of the most important metrics brands use to apprise influencers they’re considering working with is their follower number. However, the number itself isn’t a good indicator of whether a partnership will help the brand reach its goals. When analyzing an influencer’s following it’s important to make the distinction between good and bad followers. It’s […]
Posted on July 29, 2020
Influencers Under 10? Yes, Kids are Making Money
YouTube loves kids! Child-related keywords are among the most searched terms on our influencer platform. Hence it doesn’t come as a surprise that influencers under 10 are ruling the network. It is common for parents to share videos and photos of their children on social media. However, now they’re doing it to make money and […]
Posted on July 17, 2020
What Determines Influencer Pricing
For an easy way to find the right influencers that fit your brand and pricing range, sign up with Afluencer, and let us write up your influencer program! Even though no one can claim that influencer marketing is still some new or incomprehensible thing, many businesses are still struggling to find the right approach to […]
Posted on July 14, 2020
Exploring Platforms: Using Twitch to Stay Connected with Customers
We’re halfway through 2020, and the world has undergone a dramatic shift due to the impacts of COVID-19. As of early March, most schools were shut down, businesses implemented work-from-home policies, and many entertainment events were postponed or canceled. With most of the world now living, working, socializing, and enjoying entertainment online, brands and businesses […]
Posted on July 13, 2020
6 Tips for Selecting an Influencer Marketing Agency
We already know that influencer marketing is a reliable way to market products and services. We covered the benefits of working with an influencer marketing agency the other day. So today we’re going to offer up a few tips on selecting an influencer marketing agency. There are several influencer marketing agencies out there. And while […]