Posted on March 05, 2020
3 Ways To Improve Influencer Conversion Rates
It’s no secret that influencers hold a lot of power over their audience’s purchase decisions. This becomes even more evident when you look at the data. Over 80% of shoppers make buying decisions based on the opinion of their role models or influencers. Unfortunately, many brands (especially newcomers) don’t know how to leverage this type […]
Posted on February 19, 2020
What Is Your Influencer Community and Why Is It Important
There’s a buzzword making rounds through our influencer marketing world and is sure to leave a mark on 2020. Influencer Community. The influencer community and its management are certain to be this year’s focal point. More brands and influencers are beginning to realize the potential of nurturing their community. In order to get these benefits […]
Posted on February 09, 2020
Is TikTok Really the Future of Influencer Marketing?
TikTok is quite a controversial name. Some love it, some find it useless, and some fail to understand what it’s all about. If you’re a brand looking for an influencer for your marketing campaign, then you must understand how TikTok can benefit your business. So in this article, we’ll briefly explain a little about TikTok. […]
Posted on February 04, 2020
The Do’s And Don’ts Of Influencer Marketing
It is not uncommon to make mistakes when starting out on a new marketing campaign. Lessons are learned. Trial and error strategies are adopted. But unless you’re a multi-billion dollar company that can afford to blow away cash on unsuccessful campaigns – you shouldn’t be making costly mistakes. So we’re here to help you save […]
Posted on February 03, 2020
Cashing in on Valentine’s Day as a Business Through Social Media Marketing
The response from regular people to world leaders’ calls for war has proved one thing: that the younger generation stands by the idea of making love, not war. And this younger generation is likely going to be the majority of your potential customers—right now, and in the future. Speaking of love, Valentine’s Day is right around […]