Posted on May 20, 2021

Why You Should Consider Collaborating With Nano Influencers

Nowadays, influencer marketing has become very popular and effective both for brands and influencers. On all of the social media platforms, there are a lot of celebrity influencers with millions of people following them. However, witty marketers are starting to show interest in partnerships with content creators who have a smaller number of followers — […]

Posted on January 15, 2021

Types of Brand Influencers You Can Cash in On in 2021

The right type of influencer for your campaign depends on your marketing objective, budget, preferred social media channel, and target audience. Here are a few options that you might want to consider when choosing the right type of influencer in 2021. Nano influencers Nano influencers are the ones whose following ranges from anywhere between 1K to […]

Posted on March 05, 2020

3 Ways To Improve Influencer Conversion Rates

It’s no secret that influencers hold a lot of power over their audience’s purchase decision. This becomes even more evident when you look at the data. Over 80% of shoppers make buying decisions based on the opinion of their role models or influencers. Unfortunately, many brands (especially newcomers) don’t know how to leverage this type […]

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