Posted on April 06, 2022
4 Types of Influencers You Must Know in 2023
Choosing the right type of influencers for your marketing campaign will depend on your business objectives, budget, preferred social media platform, and target audience. Depending on the niche of your business, in most cases, you will want to partner with influencers who are experts in a similar industry. However, there are times when it would […]
Posted on December 30, 2021
How to Become a Nano Influencer
Ah, the influencer life. Social media channels become your offices; brands send you stuff; you get paid to just do you and/or share your passion… Sounds like the dream life. Ok, there’s definitely more to it than free stuff and getting paid. And, like anything else, you need to put in the work. Where do […]
Posted on May 20, 2021
Why You Should Consider Collaborating With Nano Influencers
Nowadays, influencer marketing has become very popular and effective both for brands and influencers. On all of the social media platforms, there are a lot of celebrity influencers with millions of people following them. However, witty marketers are starting to show interest in partnerships with content creators who have a smaller number of followers — […]
Posted on March 05, 2020
3 Ways To Improve Influencer Conversion Rates
It’s no secret that influencers hold a lot of power over their audience’s purchase decisions. This becomes even more evident when you look at the data. Over 80% of shoppers make buying decisions based on the opinion of their role models or influencers. Unfortunately, many brands (especially newcomers) don’t know how to leverage this type […]