50 Travel Micro-Influencers: The New Faces of Marketing
The travel industry is one of the hardest-hit industries due to the pandemic. According to Statista, the United States alone recorded a tourism revenue loss of roughly $147 billion between January and October 2020. However, with the ease in travel restrictions, there has been a gradual increase in travel as people itch to change their […]
6 Gaming Micro-Influencers Helping Brands Grow
The pandemic attack has led to the growth of the gaming industry. Currently, there are over 3.2 billion gamers around the world, and the number continues to grow. According to Statista, the gaming industry grew by 14.4% between 2020 and 2021, from over $155 billion to more than $178 billion. By 2025, it’s predicted to […]
How Micro-Influencers Can Successfully Pitch Brands
As the popularity of influencers and influencer marketing continues to rise, it can be tough to get started as a micro-influencer. There are so many influencers on the market that standing out and getting sponsored can seem like an insurmountable challenge. If you’re new to the world of influencers you may not know how to […]
Meet the Micro-Influencers from Singapore Who Helped the Ministry of Environment Spread Awareness
Singapore’s Ministry of Environment seeks out social media micro-influencers to spread awareness of environmental issues. Wait. Singapore has a Ministry of Environment—how cool is that? What’s even cooler is that these guys know what’s up. They did what most traditional “ministries” would never even imagine doing: they got in touch with Marcus Nai (@marcusnai) and […]
Micro-Influencers Can Bring to the Table What Mainstream Influencers Can’t
When you think of influencer marketing. Or even of the term ‘social media influencer’. There are doubtlessly only a few names that pop up in your head. The Kardashians and the Jenners are most probably up there, right? But when you think a little harder and try thinking of social media influencers in terms of […]