Posted on February 03, 2021
Choosing the Right Influencer: Two Dos and A Don’t
Over the years influencer marketing has become an essential part of the campaigns of many brands. A recent study shows that more than 60% of brands and companies involved with influencer marketing increased their spending. Many brands know that partnering with influencers can be very effective for their marketing strategies and will attract potential customers. […]
Posted on August 08, 2020
4 Qualities All Influencer Marketers Need To Have
When it comes to promoting a brand on social media, influencers are an invaluable part of a successful campaign. As influencer marketing grows and matures, influencers begin to rely more on the services of influencer marketers. They seek their help to coordinate workloads, find suitable partners, and ensure ongoing success. But what qualities do influencer […]
Posted on July 08, 2020
How Micro-Influencers Can Successfully Pitch Brands
As the popularity of influencers and influencer marketing continues to rise, it can be tough to get started as a micro-influencer. There are so many influencers on the market that standing out and getting sponsored can seem like an insurmountable challenge. If you’re new to the world of influencers you may not know how to […]
Posted on June 10, 2020
Tips For Developing Your YouTube Marketing Strategy
YouTube is the largest video platform in the world and the second-largest search engine, outranked only by Google. It’s no surprise that so many companies and marketers are using it to connect with customers and promote their brands. Video marketing is considered one of the best, with the biggest ROI and the results it achieves […]
Posted on February 03, 2020
Cashing in on Valentine’s Day as a Business Through Social Media Marketing
The response from regular people to world leaders’ calls for war has proved one thing: that the younger generation stands by the idea of making love, not war. And this younger generation is likely going to be the majority of your potential customers—right now, and in the future. Speaking of love, Valentine’s Day is right around […]