Going from a Business to a Brand
When we think of brands, big retailers come to mind. Like Nike, Adidas, Vans, Kate Spade, and Calvin Klein. We associate large clothing retailers with leading brands, but how did that transition come about? When did these businesses become brands and what exactly does it take for a business to become a brand? Becoming a […]
8 Top Cannabis Influencers CBD Brands Must Check Out
Despite what everyone says, the cannabis industry is growing at a rapid pace and offers huge potential for brands and influencers. The market is expected to be worth $73.6 billion by 2027 and this doesn’t take into consideration the illegal or black market that’s said to be worth a lot more. CBD brands have more […]
How to Use Your Brand Image to Find Influencers
One of the largest difficulties faced by companies who are trying to incorporate influencer marketing into their marketing strategy is how to start finding the right influencers to work with their brand. You must be certain that the online personalities you’re collaborating with fit with your brand’s goals and complement your image. Also, make sure […]
Promoting Your Brand’s Soft Image through Social Media Influencers
By now we’ve all concluded that social media marketing is one of the best ways to generate larger client circles and boost your revenue streams. However, in a time when everyone’s going for the same thing, how do you make sure that you stand out amongst your competitors? The answer—is by associating your brand with […]
3 Key Steps To Building Your Brand and Influence
Social media is a truly powerful tool. Use it to improve brand awareness, influence your audience and build a following. The key to getting the most out of social media is to become a reputable source of information. You can do this by creating high-quality content and engaging with your followers. Building credibility and establishing […]