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Posted on April 15, 2020

3 Things To Avoid When Contacting Brand Ambassadors

Authenticity is one of the most important aspects of the marketing landscape of today. This is why more brands are choosing to work with authentic brand ambassadors in the form of influencers. Contacting the right brand ambassadors and ensuring they want to take part in a long-term collaboration is a process that takes a lot […]

Posted on April 14, 2020

Social Media Influencing During a Pandemic

Once all of this is over (and it will be—humans have weathered greater storms and bigger pandemics in the past), there’s one medium that will largely shape how people remember this pandemic. Just like we rely on photos from museums to experience past pandemics, social media will serve that role for future generations. And the sooner […]

Posted on April 09, 2020

Responsible Marketing During A Pandemic

In times of crisis, it’s important for brands to make changes to their marketing strategy. Changes that will reflect and address these sensitive times in a thoughtful and responsible way. It’s a tough and confusing time for businesses and customers alike. Creating the right marketing approach could help your brand avoid mistakes, make the right […]

Posted on April 05, 2020

How to Make TikTok Videos to Get More Followers

We have already talked about the importance of TikTok in our previous blogs and Why Now Is The Right Time to be a TikTok Influencer. Assuming you’ve made up your mind to be on the platform, it’s time to walk you through the steps to help you become popular on TikTok by teaching you how […]

Posted on March 31, 2020

How Social Distancing Affects Influencers

Influencers take great care to keep their social media feeds looking pristine and on-brand. The carefully curated photos they post are meant to present an enviable lifestyle and the stereotypical image of an influencer is of a person with a perfectly put-together outfit, great hair, and makeup taken in an exotic and interesting location. However, […]

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Instagram vs TikTok: How Often Should You Post for Maximum Reach?

You’ve probably heard it before: “Consistency is key on social media.” But how often should you actually post on Instagram and TikTok to get seen? Some say once a day. Others swear by three times a week. And TikTok? That’s a whole different beast. The truth is, there’s no one-size-fits-all formula — but there are […]

Influencer Collaboration Tips: How to Land, Negotiate, and Prove Your Value

 You want brand deals that feel right. You also want to get paid. This guide is packed with influencer collaboration tips to help you land the right partners, negotiate better deals, and prove your value so brands keep coming back. We’ll cover how to find brands for influencers that fit your niche, how to confidently […]

How to Use CreatorGPT: The AI Strategy Assistant for Influencer Marketing 

You’ve met CreatorGPT. You’ve seen why AI is changing the game for influencer marketing. We introduced CreatorGPT as the powerful AI influencer marketing tool behind smarter, faster influencer matching on Afluencer. Then, we explained why brands can’t afford to sit on the sidelines of this AI revolution. Now, we’re taking it one step further. This […]

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