Posted on July 05, 2023
16 Lifestyle Micro-Influencers to Collaborate with Today
Many people crave lifestyle change. It’s part of the reason social media is so effective: It gives people a chance to imagine other life paths and peek into the daily lives of people living picture-perfect days. That’s where both lifestyle influencers and content creators come in handy for brands. We’ve rounded up a few fantastic […]
Posted on July 05, 2023
Influencer Marketing Budget: Tips for Large, Small, or No Budgets
You’ve exhausted your budget on Google and Facebook ads. But even though you’re getting traction, it either remains minimal or doesn’t generate substantial sales for your Shopify store. You’re not alone. But with the increase in social media ads and the decrease in users’ attention spans, it’s essential to look beyond traditional marketing strategies. The […]
Posted on July 02, 2023
How To Promote Your Affiliate Program To Influencers
A MarketsandMarkets report shows the global affiliate marketing market is expected to reach $16.9 billion by 2025, with an annual growth rate of 6.9%. Is your brand leveraging influencers and tapping into that potential? In the same way, a celebrity endorsement can skyrocket product sales, and influencers, too, have the power to dramatically amplify a […]
Posted on June 21, 2023
20 Matte-nificent Beauty Content Creators
Ahhh. The world of the beauty content creator. Not all of us may be able to follow their detailed makeup tutorials, but we sure do enjoy watching them… blend honey, blend! They are certainly skilled and should be on your radar if you’re looking for a Collab opportunity! Besides, you need a partner who can […]
Posted on June 18, 2023
Deinfluencing: How It’s Impacting Brand & Influencer Relations
This might come as a surprise to some but influencing appears to be on its way out, at least that’s what some experts believe. The $7.36 billion industry is growing at a CAGR (compound annual growth rate) of 32.5 percent but some argue that it has gotten too big and it is time to put […]
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