Posted on May 07, 2020
Making the Most of the Lockdown for Your Business
The U.S. is living through one of the worst possible eras in its history—and we aren’t even fighting any wars these days. We’re the worst-affected country when it comes to the COVID-19 outbreak, and things don’t look like they’re getting better anytime soon. The death toll has surpassed even Italy’s, and a recent report tells […]
Posted on April 15, 2020
3 Things To Avoid When Contacting Brand Ambassadors
Authenticity is one of the most important aspects of the marketing landscape of today. This is why more brands are choosing to work with authentic brand ambassadors in the form of influencers. Contacting the right brand ambassadors and ensuring they want to take part in a long-term collaboration is a process that takes a lot […]
Posted on March 29, 2020
Influencing in a Socially-Distanced World (2022 Playbook)
Paid brand partnerships on hold. Canceled events. Restricted International travel. The whole world is practically on lockdown. And your livelihood has taken a turn. Social distancing is the new order of the day for influencers. Because containing the coronavirus crisis is a top global priority. You weren’t expecting the world to still be like this […]
Posted on March 16, 2020
Promoting Your Brand’s Soft Image through Social Media Influencers
By now we’ve all concluded that social media marketing is one of the best ways to generate larger client circles and boost your revenue streams. However, in a time when everyone’s going for the same thing, how do you make sure that you stand out amongst your competitors? The answer—is by associating your brand with […]
Posted on March 05, 2020
3 Ways To Improve Influencer Conversion Rates
It’s no secret that influencers hold a lot of power over their audience’s purchase decisions. This becomes even more evident when you look at the data. Over 80% of shoppers make buying decisions based on the opinion of their role models or influencers. Unfortunately, many brands (especially newcomers) don’t know how to leverage this type […]