Posted on October 18, 2019
What is Personal Branding and Why Is It Important
Personal branding is one of the most important aspects of being an influencer. Creating a personal brand as an aspiring influencer is in some ways similar to the branding of a company. Its main purpose is to help you establish yourself and build your reputation in your chosen industry. There are several terms you may […]
Posted on October 08, 2019
The Best 5 Ways A Brand Can Use Instagram Stories
Ever since Instagram introduced stories in 2016 they have steadily risen in popularity. Becoming the dominant Instagram channel with 500 million people viewing their stories daily. Instagram stories have become the best way for brands to reach new users. Promote their business. And get noticed in their fans’ feeds. Over 60% of people first learn […]
Posted on August 16, 2019
4 Most Common Brand Mistakes To Avoid For Influencer Marketing
When it comes to influencer marketing brands need to work carefully in order to create the perfect balance between branding their product and building trust with their audience. As it’s a somewhat new marketing discipline, it can be a challenge to work out the exact path to follow. And also areas to stay clear of […]
Posted on August 16, 2019
How To Create Your Influencer Media Kit
Standing out from the thousands of social media influencers is not an easy thing to pull off. However, creating your own influencer media kit is the first step to making a worthy impression on future clients. Your influencer media kit (IMK) is crucial if you’re trying to build a personal brand. And it’s the perfect […]
Posted on August 13, 2019
How to Find the Right Influencers on Instagram
As a growing industry constantly shaped by fresh outlooks, keeping up with influencer marketing and sourcing collabs can quite easily become a natural, daily process. So, instead of picking up magazines only to find outdated lists of influencer names, why not just start your search on Instagram? Follow these quick tips and the process of […]