Posted on June 30, 2020
How to Recognize and Avoid Influencer Fraud
One unfortunate reality of the influencer marketing world is the continuing problem with fraudulent influencers. There are many ways in which influencer fraud can occur, but purchasing followers looks to be the most prevalent strategy. In this type of fraud, the influencer will artificially increase their number of followers, use bots, paid followers, or take […]
Posted on October 29, 2019
The Ultimate Guide to Becoming an Influencer
What makes us write an ultimate guide on how to become an influencer? Why do a huge number of millennials want to be social media influencers over any other career option? As of 2019, the social media influencer marketing industry is a $10 billion one—and people who’re business-savvy know what a great feat that is. Among all […]
Posted on October 18, 2019
What is Personal Branding and Why Is It Important
Personal branding is one of the most important aspects of being an influencer. Creating a personal brand as an aspiring influencer is in some ways similar to the branding of a company. Its main purpose is to help you establish yourself and build your reputation in your chosen industry. There are several terms you may […]
Posted on September 22, 2019
What You Need To Know About Instagram Fashion Influencers
The fashion industry is a powerful presence in the world of influencer marketing. In fact, it was one of the top industries to partner with influencers in 2018, second only to lifestyle brands. More and more brands that want to boost their fashionista credibility are choosing to partner with fashion influencers and enlist their help […]
Posted on September 20, 2019
Are You an Unstoppable Foodie? Social Media Influencing is Just What You Need
Social media influencing is not a trend. It has become a way of life. Think about it. Among the one thing that almost all millennials in all countries of the world have seen is the food-photo ritual. It goes like this: a person is at an eatery. They order food. The food arrives. But they […]