32 Beauty Influencers Ready to Collab
The beauty industry has seen a large increase in sales in recent years, up from $483B in 2020 to $511B in 2021 with an annual compounded growth rate of 4.75% worldwide. What’s more—it’s predicted to exceed $716B in sales by 2025. So how can beauty brands stand out in this increasingly crowded and noisy niche? […]
Creator Economy: The Only Guide You Need to Know What, Why, How
At a time when users are bombarded with ads wherever they go, buyers are more likely to shop from brands with personalized marketing campaigns, and 75% of shoppers agree. So, how exactly can brands personalize their marketing efforts and establish a bond with their target audience? The short answer: by working with creators. Creators have […]
12 Top Health Influencers on Instagram
Expert children’s health. Full of flavor. Bubbly breakfasts. A healthy sweet tooth. A balanced lifestyle. And soothing holistic wellness. Maybe this is all you need. All you need on your social media feed. And also all you need to inspire you to live a healthier lifestyle. So we’ve found these super inspiring Instagram health influencers […]
50 Travel Micro-Influencers: The New Faces of Marketing
The travel industry is one of the hardest-hit industries due to the pandemic. According to Statista, the United States alone recorded a tourism revenue loss of roughly $147 billion between January and October 2020. However, with the ease in travel restrictions, there has been a gradual increase in travel as people itch to change their […]
A Start-To-Finish Guide On User-Generated Content
When IKEA wanted to break into the UK and Ireland markets, they faced the challenge of creating a mix of global and local content to drive sales. The furniture brand nudged its local customers to share pictures of their products at IKEA at Mine, a platform dedicated to user-generated content (UGC). This emphasis on UGC […]