The Latest Marketing Trend: Brand Collaboration
The premise of influencer marketing is quite basic — it relies on finding influencers with a large audience who is interested in sharing their support for your product or service. It is found that 17% of companies spend over half their marketing budget on influencers. The latest marketing trend is certainly brand collaboration with influencers […]
All You Need to Know About Influencer Targeting
Things have changed for advertising! You no longer need Dwayne Johnson to ride a Harley Davidson on TV screens or George Clooney to swoon the ladies by sipping coffee for an ad. According to the latest research, 70% of millennials are more influenced by influencers than celebrities! Before you switch gears and choose your calling, […]
How To Prepare For Your First Instagram Live
In the past several months, Instagram Live has proven to be one of the top ways for brands and creators to connect with their audiences. The rawness and authenticity that live content offers have become something that allows audiences to see an un-edited version of their favorite influencers. While this is part of its appeal […]
10 Hot Influencer Partnership Programs
Influencers, it’s time to sprint. So throw those doubts out and shake yourself together. Pump that content out. Rocket-launch those awesome collaborations. And push yourself beyond your creative limits. Your followers crave that badass content you’ve been patiently sitting on. And brands are also waiting to shine through your brilliant online presence. We’ve whipped up […]
Influencer Tips: Reaching Out and Connecting with Businesses
Influencer marketing has developed a solid foundation for e-commerce, and many small and medium businesses bank on their support for PR. If you’re an influencer, seeing sponsored posts, brand collaborations, and product reviews on your feed will not come as a surprise to your followers. Social media users are under the impression that influencers have […]