This Needs to be Your Mantra as an Influencer in the New Year
We are leaving behind a year that was focused on rebuilding but have a big year ahead of us—full of possibilities. There are several things that people should look forward to in the New Year. Such as potentially saying goodbye (again) to COVID-19 (let’s pray), the growth of International travel, and more Marvel movies! But what […]
If You’re Doing These Things, Your Followers Might Think You’re Fake
If we’ve learned anything from Millie Bobbie Brown’s fake skincare routine and the backlash that followed, it’s this: your followers might love you, but they won’t take balderdash from you. Anything that smells “fake” to them will be called out, and in the aftermath, you’ll find your brand, business, or future in jeopardy. Knowing this, […]
The Do’s And Don’ts Of Influencer Marketing
It is not uncommon to make mistakes when starting out on a new marketing campaign. Lessons are learned. Trial and error strategies are adopted. But unless you’re a multi-billion dollar company that can afford to blow away cash on unsuccessful campaigns – you shouldn’t be making costly mistakes. So we’re here to help you save […]
Cashing in on Valentine’s Day as a Business Through Social Media Marketing
The response from regular people to world leaders’ calls for war has proved one thing: that the younger generation stands by the idea of making love, not war. And this younger generation is likely going to be the majority of your potential customers—right now, and in the future. Speaking of love, Valentine’s Day is right around […]
4 Reasons Why It’s a Good Idea to Switch to an Instagram Business Account (Plus How to Do It)
If you are serious about leveraging Instagram then it is important to switch to a business account on the platform. Influencers are technically not running a business but the good thing is that you do not need a registered business in order to have a business profile on Instagram. The company introduced this feature in […]