Why Being on the Right Side of History Matters for Businesses
Being on the right side of history matters today more than ever! The social atmosphere is riddled with political undercurrents, be it racism, identity politics, or minority rights. And this affects the way your end-users think. But how does it concern businesses? Brands are breaking away from the conservative role of ‘providers’ and moving toward the […]
Why You Should Always Perform A Risk Assessment Before an Influencer Partnership
Whenever a brand is looking at a potential influencer collab they will need to create a risk assessment and review various metrics to ensure a good fit. Most marketers will look at an influencer’s follower count, engagement rates, aesthetic, location, target audience, and more. While all of these metrics are extremely important from a business […]
BREAKING Influencer News: Reels, Amazon Live-Streaming, Google’s ShopLoop, TikTok Creator Fund & BrandConnect by YouTube
You know that feeling you get when an unexpected nice-looking package arrives at your door? There’s really no hiding your childlike excitement as you rip open the box and literally plunge into your goodies – whee! Dancing star-eye emojis for days. Excitement overload happening right now. Because we have some breaking news about some big […]
9 Influencer Marketing Trends: What to Expect in the Future
If you think it’s too early to talk about influencer marketing 2022 trends then you’re wrong. Since companies plan marketing campaigns months in advance, now is the right time to look at future influencer marketing trends. The industry has grown by leaps and bounds in the last few years. The introduction of new social media […]
24 HOT Influencer Programs – August
Another big month influencers! Influencer program opps flying left-right-and-center here at Afluencer. Sponsorships, commissions, and free merch collabs are dropping. Fashion, home, health, wellness, lifestyle, beauty, and more! Lots of FOMO if you’re not hanging out with our Influencer Concierge for exclusive personal intros! Here are 24 hot brands with influencer programs looking for creators […]