Posted on December 16, 2022
How To Find, Vet, And Hire Micro-Influencers
Until a few years ago, partnering with mega-celebrities was the only way brands knew how to run influencer marketing campaigns. Today, micro-influencers are ruling all social platforms, and Brand Collabs give a new meaning to influencer marketing. With micro-influencers owning 91% of the total market share in 2021, you’re losing out if you’re not investing […]
Posted on December 09, 2022
Everything You Need to Know About Instagram Subscriptions (And More)
Picture this: you’ve been creating content on Instagram for months—maybe years—raking up thousands of followers. But you’ve seen no monetary ROI for all your backbreaking effort into creating content consistently. Sounds unfair, right? Not anymore. Gone are the days when you could only use Instagram to create content. The new and evolving Instagram allows creators […]
Posted on November 24, 2022
21 Fantastic Fitness Influencers To Collaborate With
The COVID-19 outbreak had many people worried about their health and forced them to reconsider their fitness habits. Data from Parse.ly shows that total pageviews in the Health & Fitness category grew by 307% year-over-year in 2020. The good news: this is just the beginning. As reported by CBInsights, fitness is one of the twelve […]
Posted on November 21, 2022
32 Beauty Influencers Ready to Collab
The beauty industry has seen a large increase in sales in recent years, up from $483B in 2020 to $511B in 2021 with an annual compounded growth rate of 4.75% worldwide. What’s more—it’s predicted to exceed $716B in sales by 2025. So how can beauty brands stand out in this increasingly crowded and noisy niche? […]
Posted on November 13, 2022
Creator Economy: The Only Guide You Need to Know What, Why, How
At a time when users are bombarded with ads wherever they go, buyers are more likely to shop from brands with personalized marketing campaigns, and 75% of shoppers agree. So, how exactly can brands personalize their marketing efforts and establish a bond with their target audience? The short answer: by working with creators. Creators have […]
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