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Posted on December 31, 2020

Could Livestreaming Be The Future of Influencer Marketing

We take a look at how the pandemic affected the flow of the current influencer industry. Pressuring it to change and adapt to the current situation. So how will this affect the future of influencer marketing? Will it be able to stay relevant and fulfill the needs of the shoppers? Influencer Marketing Goes Digital The […]

Posted on December 26, 2020

3 Ways to Give Your Holiday Marketing Campaign a Boost

With the second wave of COVID-19 at large, this holiday season differs from the ones in previous years. Nowadays the number of shoppers buying products online is significantly larger. Many brands and companies are desperately looking for ways to promote their products online and reach their target audience. With people politically divided and customers who […]

Posted on December 16, 2020

Where is Influencer Marketing Heading in 2021

So what does 2021 have in store for influencer marketing? We have come up with 7 directions influencer marketing will be heading in 2021 based on our gathered intel and our business projections. 1. Influencer marketing on social media will grow significantly on a global scale More and more brands and advertisers are redirecting their […]

Posted on December 16, 2020

Why Does Your Business Need An Influencer

The pandemic has hit businesses hard and we all want to adopt the best marketing strategies to rebuild. But with all the marketing avenues available, why would your business need to look towards influencer marketing as an option? Social media has opened up the world of communication that connects people everywhere, and where influencers have […]

Posted on December 15, 2020

Why You Need a Brand Motto and Mission for Marketing

You might think “just do it” is Nike’s slogan or “to make people happy” Disney’s vision. Technically, the former is classified as a tagline, whereas the latter is the vision statement. But to sum it up, these words are what people remember these brands by. That’s the essence of a brand motto. The mission, vision, […]

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