Posted on July 02, 2023
How To Promote Your Affiliate Program To Influencers
A MarketsandMarkets report shows the global affiliate marketing market is expected to reach $16.9 billion by 2025, with an annual growth rate of 6.9%. Is your brand leveraging influencers and tapping into that potential? In the same way, a celebrity endorsement can skyrocket product sales, and influencers, too, have the power to dramatically amplify a […]
Posted on June 21, 2023
20 Matte-nificent Beauty Content Creators
Ahhh. The world of the beauty content creator. Not all of us may be able to follow their detailed makeup tutorials, but we sure do enjoy watching them… blend honey, blend! They are certainly skilled and should be on your radar if you’re looking for a Collab opportunity! Besides, you need a partner who can […]
Posted on June 18, 2023
Deinfluencing: How It’s Impacting Brand & Influencer Relations
This might come as a surprise to some but influencing appears to be on its way out, at least that’s what some experts believe. The $7.36 billion industry is growing at a CAGR (compound annual growth rate) of 32.5 percent but some argue that it has gotten too big and it is time to put […]
Posted on June 01, 2023
Influencer Marketing Trends & Statistics for Now and Beyond
Influencer marketing has earned its place as an integral part of the modern marketer’s toolbox due to its power to help companies build brand awareness, reach target audiences, and grow their businesses. What started as sharing recommendations and influencing people through social media has become an actual job for influencers and content creators. The advent […]
Posted on May 26, 2023
TikTok Ban: What it Means for Influencer Marketing
TikTok is undoubtedly one of the most popular social media platforms out there. This Chinese brand has made an impact in the US and enjoys more than 150 million users in the country. However, it has been involved in several controversies and now TikTok users live in fear of the platform disappearing one day as […]
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