Posted on November 13, 2022
Creator Economy: The Only Guide You Need to Know What, Why, How
At a time when users are bombarded with ads wherever they go, buyers are more likely to shop from brands with personalized marketing campaigns, and 75% of shoppers agree. So, how exactly can brands personalize their marketing efforts and establish a bond with their target audience? The short answer: by working with creators. Creators have […]
Posted on November 10, 2022
50 Travel Micro-Influencers: The New Faces of Marketing
The travel industry is one of the hardest-hit industries due to the pandemic. According to Statista, the United States alone recorded a tourism revenue loss of roughly $147 billion between January and October 2020. However, with the ease in travel restrictions, there has been a gradual increase in travel as people itch to change their […]
Posted on November 06, 2022
A Start-To-Finish Guide On User-Generated Content
When IKEA wanted to break into the UK and Ireland markets, they faced the challenge of creating a mix of global and local content to drive sales. The furniture brand nudged its local customers to share pictures of their products at IKEA at Mine, a platform dedicated to user-generated content (UGC). This emphasis on UGC […]
Posted on October 27, 2022
40 Micro Influencers with High Instagram Engagement Rates
Micro influencers have been growing in popularity and giving tough competition to big names with millions of consumers. It’s quite understandable why they’ve found a niche in this competitive industry despite the presence of big names. Influencers can be expensive and often difficult to deal with. Popular names can charge thousands. Plus, they often come […]
Posted on October 09, 2022
32 Fashion Content Creators Collabbing Up a Storm
From the latest trends to the classics, this round-up of fashion content creators has all that and more covered. They are creative, forward-thinking, and changing the game as effortlessly as they change their wardrobes. If you’re looking for a fashion content creator, look no further. Here’s the only list you’ll ever need. They’re runway-ready and […]
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