Posted on May 20, 2021

Why You Should Consider Collaborating With Nano Influencers

Nowadays, influencer marketing has become very popular and effective both for brands and influencers. On all of the social media platforms, there are a lot of celebrity influencers with millions of people following them. However, witty marketers are starting to show interest in partnerships with content creators who have a smaller number of followers — […]

Posted on December 15, 2020

Why You Need a Brand Motto and Mission for Marketing in 2021

You might think “just do it” is Nike’s slogan or “to make people happy” Disney’s vision. Technically, the former is classified as a tagline, whereas the latter is the vision statement. But to sum it up, these words are what people remember these brands by. That’s the essence of a brand motto. The mission, vision, […]

Posted on October 25, 2020

How Brands Can Repurpose Influencer Marketing Content

Companies spend thousands on creating content. The cost to generate a blog post, a video, or an infographic can run into thousands. While this content is effective, the problem is that, for most brands, it becomes useless once the campaign ends. A lot of brands that come to us have limited budgets. If you are […]

Posted on October 18, 2020

The Importance of Influencer Marketing Data Platforms

If you are a brand or creator with a presence on social media you surely know the significance of data. Comprehension of the data in the back of influencer marketing campaigns can help you make more adequate choices and connect more with your followers. But many people still discuss whether influencer data marketing is needed […]

Posted on October 16, 2020

Understanding Your Target Audience on Social Media

If you’re still relying on conventional social media ads to reach out to your target audiences, it’s time to switch! According to the experts at Forbes, 30% of internet users skip ads and find them annoying. We have a better proposition: conveying the same message via a social media influencer would make much sense. Before […]

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