Posted on February 03, 2021

4 Major Digital Marketing Mistakes That You Should Avoid In 2021

Nowadays digital marketing has proven to be the most effective tool that can help brands easily reach their target audience, increase their sales, and on top of that, it can be extremely cost-efficient. However, if you use digital marketing for promoting your brand you must know how to properly use the power of social media […]

Posted on December 15, 2020

Why You Need a Brand Motto and Mission for Marketing in 2021

You might think “just do it” is Nike’s slogan or “to make people happy” Disney’s vision. Technically, the former is classified as a tagline, whereas the latter is the vision statement. But to sum it up, these words are what people remember these brands by. That’s the essence of a brand motto. The mission, vision, […]

Posted on December 14, 2020

Making the Best of Your Christmas Discounts with the Help of Influencers

Think of yourself as a single mother or a college student struggling to stretch every dollar to make ends meet. And then comes a holiday like Christmas, which is the highlight of even their gloomiest days when buying eggs and milk for tomorrow is a low chance. Even though waiting tables or working at a […]

Posted on September 30, 2020

Ways To Cultivate Your Brands Image

Nowadays due to the internet and social media, people all around the world are more linked than ever before. This means that brands have had to develop new strategies for promoting themselves unlike in the past where the image of a brand was easier to craft and maintain. People were buying their products even if […]

Posted on July 14, 2020

Exploring Platforms: Using Twitch to Stay Connected with Customers

We’re halfway through 2020, and the world has undergone a dramatic shift due to the impacts of COVID-19. As of early March, most schools were shut down, businesses implemented work-from-home-policies, and many entertainment events were postponed or canceled. With most of the world now living, working, socializing, and enjoying entertainment online, brands and businesses have […]



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