Posted on December 18, 2019

Why Influencers Should Be A Part of Your Christmas Marketing Strategy

To get the most out of your Christmas holiday marketing, you should consider including influencers as part of your strategy. These are the 3 main reasons why: 1. Too Many Christmas Ads Christmas time is one of the busiest times of the year for retail, and this includes marketing and ads. During this season there […]

Posted on September 26, 2019

Finding an Influencer and Convincing Them to Endorse Your Brand

Let’s start this blog with something you should not do when finding an influencer for your brand. If you’ve reached out to a wildly popular celebrity or influencer. Then approached them with a request to endorse your brand/product/service. And if they’ve refused—just let it go. Don’t go behind their back (once they’ve turned you down) and make […]

Posted on August 12, 2019

Review: Daniel Wellington Campus Influencer Program

If any brand deserves a standing ovation for influencer marketing, then it’s the one and only disruptive Daniel Wellington. In fact, this global designer watch brand pioneered the influencer marketing revolution on Instagram.  How many brands can say they grew to $200+ million in sales over 4 years from Instagram influencers? Boasting the most influencer […]

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