influencer engagement Archives - AFLUENCER

Posted on July 07, 2022

How to Improve Engagement Rate on Social Media

Social media engagement rate is a very important metric and one of the few things a brand would like to know before they decide on an influencer. Unfortunately, both businesses and influencers struggle to improve or even maintain a good engagement rate. In this ultimate guide, we’ll provide tips on how to improve engagement rate […]

Posted on November 22, 2021

How to Choose the Right Influencers for Your Unique Marketing Campaign

Regardless of your budget, influencer marketing campaigns can be highly rewarding for your brand. The strategy is simple; seek out an influencer who is authentic, genuine, and has a unique style. Over 62% of the US marketers use some form of influencer marketing for their brand. The numbers are likely to increase by 72.5% by the […]

Posted on September 02, 2021

How to Win the Hearts of People as an Influencer

Being an influencer is not an easy task considering you always have to look for ways to engage with your audience. Moreover, in today’s world, this task can be tricky as one small mistake can make you lose your followers. Cancel culture has created a significant impact on our digital lives, and especially in the […]

Posted on July 25, 2021

Benefits of Influencer Partnerships and Key to Success

Brands are pumping more and more dollars into the influencer marketing arena, but for what reason? Business Insider intelligencer estimates that by 2022, brands will be spending $15 billion on influencer marketing. There’s been a significant shift in how brands advertise their products and services online. While banners and posters are great for awareness, consumers […]

Posted on June 23, 2021

Influencer Engagement Rate: Is It Important When Finding An Influencer?

If you’ve been around the block a few times, you’ll have already heard or know of influencer engagement rate. But for those of you who are new to the neighbourhood, here’s what it is: What Is Influencer Engagement Rate? Influencer engagement rate is a measurement that provides a representation of the activity levels between content […]

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