Posted on August 07, 2022
The Ultimate Guide to Influencer Apps for Your Shopify Store
After spending thousands of dollars on Facebook and Google ads for your Shopify store, if you’re still not getting meaningful results, the reality is that your strategy needs to change. Enter influencer marketing. Last year, spending on influencer marketing was over $3 billion, a 33.6% rise from 2020. The total spending on influencer marketing is […]
Posted on July 10, 2022
Micro-Influencer Marketing: Everything You Need to Know
When Coca-Cola launched its raspberry-flavored drinks in Denmark, it took a more grassroots approach to marketing. The brand partnered with 300 micro-influencers in the food and lifestyle niche—averaging 2500 followers each and reaching an audience of 750,000. Instead of working with A-list celebrities and macro-influencers, the FMCG giant embraced micro-influencer marketing for two main reasons: […]
Posted on March 29, 2022
Best Practices for Marketing Agencies
Marketing can be tricky. One month, the trend is Facebook and Google Ads. The next month, the trend is… somewhere else. So where can e-commerce merchants look to improve their overall marketing engagement and gain traction with customers? The quickest way to reduce the learning curve is to ask the people who do marketing for […]
Posted on November 18, 2021
Dos and Don’ts of Operating in the Field of Marketing
The field of marketing is constantly and very rapidly evolving. If you’re working in this industry or plan to enter this field, it’s necessary at least to have a sense of the marketing dos and don’ts. Afluencer.com is for brands like you who are looking for the best social media influencers. We can help you in […]
Posted on November 06, 2021
How Brands Can Benefit From Influencer Marketing During the Holiday Season
The holiday season is just around the corner and things have already started to get moving. As you’d expect, the holiday season is an exciting time for businesses and influencers as it offers both a unique chance to make money and reach more people through effective marketing strategies. You only need the right holiday marketing […]