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10 British Influencers Brands are Sure to Love

Nicole P. Dunford


Next up, the UK! And boy do we have a unique set of British influencers for you. What do you want to see? Some nightlife? Check. Cobbled streets? Check. High-end fashion? Check. Vegan food? Yup. It’s all here. We’re even going to get our drink on. Fun times are ahead… Let’s go!

  1. Nina Joanne Roberts
  2. Francesca Tieghi
  3. Janice Lau
  4. Osinachi Okoye
  5. Roshni Latham
  6. Alyssa Tarrant
  7. The Fairywoods
  8. Maksym King
  9. Holly Cooper
  10. Piggies of Cambridge

Nina Joanne Roberts – @ninajoanne_official

Nina Joanne Roberts | British Fashion Model and Influencer

The first beauty to kick off our British influencers list is Nina from Gloucestershire, UK. She is not just a fashion enthusiast but a fashion model as well. With an Instagram following of over 116k and an engagement rate of 2.2%, Nina knows what her followers like and she does not disappoint.


Tons of fashion

A boatload of confidence

Oozes sex appeal

If this is what you’re looking for in a British influencer, then Nina is the one to follow. Sure, she’s graced the covers of magazines, but don’t be fooled. She’s so much more than just a pretty face. Nina is an advocate for self-love, with many of her posts actively encouraging women to love and look after their bodies.

Her fashion content has everything from super-glam to sexy lingerie to casual airport wear (if that’s not a fashion category, it should be). Nina makes sure to cover all bases when it comes to fashion.

Her Collab game is super strong. She’s partnered with brands in beauty, fashion, hair care, and so much more. Proving that Collabing is a great way to influencer success!

Francesca Tieghi – @recipesandplaces

Francesca Tieghi | Food Postings on Social Media

A vegan food blogger based in London, Francesca loves sharing vegan inspo and has a passion for sustainability. She has over 12.8k followers on Instagram and a phenomenal engagement rate of 3.8%.


Mouth-watering, hunger-inducing deliciousness! Even if you’re not vegan, this Italian living in the UK is the plug for tasty food. Who doesn’t love tasty food? Followers can look forward to easy, healthy recipes which have instructions in both English and Italian (her 3-ingredient pizza dough is a must-try).

A scroll through Francesca’s feed warms the heart. Her meals are wholesome and homemade – stirring up memories of a loved one’s cooking. This is probably what we love most about @recipesandplaces – it’s authentic and feels like home.

She’s also partnered with brands in the food industry such as Whole Foods, highlighting vegan food options. If your brand is all about veganism and/or sustainability, then this UK influencer should top your list of Collab candidates.

Janice Lau – @lolwutjanice

Janice Lau | Fashion and Lifestyle Instagram Posts

Also representing London in our British influencers roundup is Janice. She’s a fashion and lifestyle influencer who loves sprinkling kindness wherever she goes – the world definitely needs more of this!


From oversized t-shirts to body-hugging dresses, Janice showcases fashion like no other. She’s all fashion. Even if her post isn’t entirely fashion-related, you’re sure to find her in something cute.

Her delivery is always fun. She incorporates music and some (really good) dance moves. How perfect! Are we not all doing dance moves in the mirror while we try on clothes? Just me? Ok… moving on…

She’s taken on a few Collabs with brands in fashion, lifestyle, beauty, hair, and so much more. With an Instagram following of over 60k (and over 118k on Tiktok where she goes by the same handle and has even more fun dance/fashion videos), we believe Janice’s influence is only going to grow.

Osinachi Okoye – @osiblogs

Osinachi Okoye | British Influencers Featured on Afluencer

Osinachi is based in Hertfordshire and has a whole lot of heart. This fashion influencer’s outlook on life, like her fashion preferences, is colorful! We love all this positivity!


What an infectious personality and boy does it shine through her content. Maybe it’s that bright smile or her often vividly colored hair. Whatever it is, it immediately gets you without having to scroll down her feed. And you’ll want to scroll down this feed… here you’ll find cute outfits; some relatable, well-placed humor; beauty posts, and a peek into her daily life.

This is one British influencer who enjoys what she does – and it shows.

She’s a University student but not neglecting her influencer game. Her portfolio of Collabs features brands in tech, beauty, hair care, and more. You certainly don’t want to miss out on the opportunity to partner with Osinachi.

Roshni Latham – @thegirlwholovesgin

Roshni Latham | Promoting Gin Products on Instagram

Meet Roshni from Manchester. She’s a blogger and she loves gin! Her goal is “to make Gin as undaunting and accessible as possible”. So she’s inviting us all – gin beginners and connoisseurs alike – on her journey. Cheers to that!


If her Instagram handle wasn’t enough of a hint, a scroll through her feed will solidify the fact that Roshni loves gin! What a beautiful feed it is too. It’s probably the gorgeous bottles and creative cocktails featured throughout. She also shares reviews, distillery visits, tips, what to drink, recipes, and so much more. Her followers certainly love the content she posts:

“Sounds delicious as always, hope to try this one.”

“I love these! Where can I buy them?”

“Sensational cocktail, Dude.”

“This looks stunning and very delicious!”

On her equally gorgeous blog, she goes more into detail about the world of gin. Don’t know where to beGin? Start there. 😉 

Naturally, her Collabs are mainly with Gin distilleries and brands – you know she’s got plenty of those going on. Roshni offers a refreshing take on this niche, and we’ll keep sipping.

Alyssa Tarrant – @voyagingherbivore

Alyssa Tarrant | Outdoor Living | British Influencers on Afluencer

Representing the City of Edinburgh are Alyssa and Jack. They’re in their 20’s living a plant-based life and have quit their 9-to-5 jobs to see the world. However, they have their own twist on this lifestyle. They’re not trying to see the world as quickly as possible. Instead, they’re maxing out their visas in each country and taking time to experience each place to the fullest.


Thankfully, they take us along on their paced-out journey. They also share photography and videography tips, so with that skill in hand, you know their travel pics are top-notch. This page not only lights up the traveler inside us but also brings about a sense of calm and peace – like the break (or return to normalcy) we’ve all been looking for.

They actively strive to live and travel sustainably, sharing eco-friendly experiences with their 5k followers. Alyssa and Jack pull us all in with their content and it shows. They’ve got a fantastic engagement rate of 4.2%!

So much opportunity here for brands looking for an amazing Collab with fantastic British influencers. Don’t miss out!

The Fairywoods – @the_fairywoods

Fairywoods | UK Scenery | British Influencers Featured on Afluencer

Welcome to The Fairywoods. Here you’ll find the perfect combo of nature, all things rustic, and full-on coziness!


Here it is – your favorite fantasy book brought to life. Let’s set the scene. Woods, cobbled streets, autumn leaves, antique shops, walking paths through the woods, old buildings, a picnic basket on the grass, and oh so much more. This British influencer really knows how to paint a picture and bring you into what feels like a different world entirely.

With captions that are always very detailed; taking the time to describe each place. No negative vibes here. Just full-on bliss. We think this comment from one of her posts gets the point across:

“Your frames always tell a story 😍 For e.g. this frame gives off a whiff of a lazy Sunday afternoon when the clouds are playing in the sky, waves are playing on the ground and the subtle breeze calms you down, so that you drift off into a beautiful dream ❤️”

Maksym King – @imthepartymaker

Maksym King | British Entrepreneur and Influencer | UK-Based Influencers Featured on Afluencer

Meet Maxym from London. He’s a Marketing Executive for a high-end performance and event venue; an entrepreneur and a British influencer.


Partying, music, celebrities – this is where you’ll find a social life that is TURNT UP! Sounds like a music video but it’s Maksym’s life. His career is all about Collabing so you know that a partnership with him will not only attract his followers but the high-end circles he’s in. His generally laid-back but well-put-together style could make him a great option for a fashion Collab. If your brand fits in with the world of events and nightlife, Maks could be your way in.

What are you waiting for?

Invite this UK influencer for a Collab.

Holly Cooper – @itz.hollycooper

Holly Cooper | Instagram Posts | UK-based Influencers Featured on Afluencer

This is Holly from Kent. She’s a UK-based influencer who loves sharing content on fashion, beauty, and lifestyle.


Holly really does a great job of sharing details in her posts. If it’s about fashion, she’s sure to let you know where she got each piece of her outfit from. If it’s a makeup look you can bet on the fact that she will provide info on which brand and shade or palette she used. Yaassss Holly! We love that her followers know where to get the same look.

Holly is also a YouTuber. Her channel, Holly Cooper, features a glimpse into her life, fashion hauls, GRWMs, product reviews, skincare routines, makeup tutorials, and so much more.

She’s partnered with quite a few brands in the beauty and fashion industries to name a few. By the looks of things, opportunities keep flooding in for Holly. Skip the FOMO – Holly could certainly be a great contender for brands wanting to collab with British influencers.

Piggies of Cambridge – @piggiesofcambridge

Piggies of Cambridge

Closing out this list of British influencers are the Piggies of Cambridge. Didn’t see this coming, did ya? What can we say? We love a good (very cute) surprise. This page follows five rescue guinea pigs as they adapt to life in Cambridge.


OMG, this is HILARIOUS! Guinea pigs just going about their daily life – who knew? Here, their followers can get insight into each piggie’s personality, feeding, grooming, and adventures. They’ve got an enviable Instagram engagement rate of 5.5% and are also on YouTube and TikTok with the same handle.

Special mention to the creativity put into the piggies’ videos – they’re extremely popular, with one of their Instagram Reels attracting over 1.2 million views! These clearly aren’t your everyday guinea pigs.

Having a bad day? Piggies of Cambridge will turn that around!

What do we love about this round-up? These British influencers are a fantastic mixed-party bag. Whatever you pull out is sure to be awesome. A Collab with one of these influencers is destined to be a hit!




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