Posted on September 26, 2019
Finding an Influencer and Convincing Them to Endorse Your Brand
Let’s start this blog with something you should not do when finding an influencer for your brand. If you’ve reached out to a wildly popular celebrity or influencer. Then approached them with a request to endorse your brand/product/service. And if they’ve refused—just let it go. Don’t go behind their back (once they’ve turned you down) and make […]
Posted on September 26, 2019
How To Create An Influencer Marketing Brief
An influencer marketing brief might sound boring, but trust us, it’s actually your campaign’s hype doc. Think of it as the trailer before the movie. The playlist before the party. The thing that sets the vibe and keeps everything running smoothly. Without it, things can get messy. Confused creators. Missed deadlines. Content that just… doesn’t […]
Posted on September 25, 2019
Booking.com Influencer Marketing Program Review
We spend up to 20 percent of our total spending on travel. Once considered a luxury, traveling has now become a necessity as it helps people rejuvenate, build relationships, and feel happier. Over 1.4 billion people travel on a regular basis and most are willing to spend thousands to make their experiences memorable. This makes […]
Posted on September 23, 2019
Why Brands Starting Small Need Influencers to Boost Their Business
The United States Small Business Administration reports that the number of small brands in the country is 29.6 million. Every year, the establishment of new businesses means the emergence of more jobs, with as many as 1.4 million posts. These businesses might be small in stature, but they are by no means small in number. They […]
Posted on September 22, 2019
What You Need To Know About Instagram Fashion Influencers
The fashion industry is a powerful presence in the world of influencer marketing. In fact, it was one of the top industries to partner with influencers in 2018, second only to lifestyle brands. More and more brands that want to boost their fashionista credibility are choosing to partner with fashion influencers and enlist their help […]
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