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Posted on August 16, 2019

4 Most Common Brand Mistakes To Avoid For Influencer Marketing

When it comes to influencer marketing brands need to work carefully in order to create the perfect balance between branding their product and building trust with their audience. As it’s a somewhat new marketing discipline, it can be a challenge to work out the exact path to follow. And also areas to stay clear of […]

Posted on August 16, 2019

How To Create Your Influencer Media Kit

Standing out from the thousands of social media influencers is not an easy thing to pull off. However, creating your own influencer media kit is the first step to making a worthy impression on future clients. Your influencer media kit (IMK) is crucial if you’re trying to build a personal brand. And it’s the perfect […]

Posted on August 13, 2019

How to Find the Right Influencers on Instagram

As a growing industry constantly shaped by fresh outlooks, keeping up with influencer marketing and sourcing collabs can quite easily become a natural, daily process. So, instead of picking up magazines only to find outdated lists of influencer names, why not just start your search on Instagram? Follow these quick tips and the process of […]

Posted on August 12, 2019

Review: Daniel Wellington Campus Influencer Program

If any brand deserves a standing ovation for influencer marketing, then it’s the one and only disruptive Daniel Wellington. In fact, this global designer watch brand pioneered the influencer marketing revolution on Instagram.  How many brands can say they grew to $200+ million in sales over 4 years from Instagram influencers? Boasting the most influencer […]

Posted on August 08, 2019

Key Questions to Ask When Choosing an Influencer Marketing Platform

So what do you need to be asking yourself when choosing a great influencer marketing platform? But first, here are a few points for you to think about. Statistics show that a quarter of the entire world’s population now has at least one social media account. With social media platforms taking the world by storm, it’s […]

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