Influencer Marketing Archives - Page 16 of 25 - AFLUENCER

Posted on March 18, 2020

Major Red Flags that the Influencer you’re working with is a Quack

It’s almost like a rule in the business world that wherever money starts flowing, crackpots show up who try to pass themselves off as experts when they really don’t know anything at all. It’s the same case with the social media influencer industry. Every day red flags go up and people come up to us […]

Posted on March 16, 2020

Promoting Your Brand’s Soft Image through Social Media Influencers

By now we’ve all concluded that social media marketing is one of the best ways to generate larger client circles and boost your revenue streams. However, in a time when everyone’s going for the same thing, how do you make sure that you stand out amongst your competitors? The answer—is by associating your brand with […]

Posted on March 05, 2020

3 Ways To Improve Influencer Conversion Rates

It’s no secret that influencers hold a lot of power over their audience’s purchase decisions. This becomes even more evident when you look at the data. Over 80% of shoppers make buying decisions based on the opinion of their role models or influencers. Unfortunately, many brands (especially newcomers) don’t know how to leverage this type […]

Posted on March 01, 2020

What Does EA and Your Company Have in Common? You’re Both Interested in Influencer Marketing

Well, we hope that you are into influencer marketing because Electronic Arts (EA) definitely is. EA is a name that needs no introduction. If you love games then you must have played or heard of titles like Need for Speed: Heat and Apex Legends, both from this popular company. Now a publicly traded company, EA’s […]

Posted on February 19, 2020

What Is Your Influencer Community and Why Is It Important

There’s a buzzword making rounds through our influencer marketing world and is sure to leave a mark on 2020. Influencer Community. The influencer community and its management are certain to be this year’s focal point. More brands and influencers are beginning to realize the potential of nurturing their community. In order to get these benefits […]

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A Gym’s Guide to Micro-Influencer Marketing

In the competitive world of fitness, attracting and retaining gym members requires innovative and effective marketing strategies. One such strategy that has gained tremendous traction is micro-influencer marketing. By partnering with individuals who have a dedicated following in the fitness niche, gyms can enhance their brand visibility, foster community engagement, and drive membership growth. This […]

SXSW Influencer Marketing 2024: What Brands Need to Know

Bold brand activations and experiential marketing tactics were the center of attention at SXSW 2024. Organizers tapped into visitors’ appetites for in-person and spontaneous live experiences, and the conference was flooded with attendees worldwide. We’re starting to see more of the pendulum swing back to in-person events. But this time with a twist—curated formats that […]

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