Posted on August 19, 2020
9 Influencer Marketing Trends: What to Expect in the Future
If you think it’s too early to talk about influencer marketing 2022 trends then you’re wrong. Since companies plan marketing campaigns months in advance, now is the right time to look at future influencer marketing trends. The industry has grown by leaps and bounds in the last few years. The introduction of new social media […]
Posted on August 08, 2020
4 Qualities All Influencer Marketers Need To Have
When it comes to promoting a brand on social media, influencers are an invaluable part of a successful campaign. As influencer marketing grows and matures, influencers begin to rely more on the services of influencer marketers. They seek their help to coordinate workloads, find suitable partners, and ensure ongoing success. But what qualities do influencer […]
Posted on August 07, 2020
Unresponsive Influencer? Here’s How to Reconnect With Them
Affiliate marketing is a powerful tool being used by brands today to enhance their marketing strategies. They sign brand deals with influencers who promote their products and services on their social media platforms. Most influencers work with multiple brands at a time. They often sign up for deals with brands, but when it comes to delivering, […]
Posted on August 06, 2020
Influencer Contracts: How Brands Can Get the Best Deal
We’ve already established that influencer marketing is beneficial. It offers great results and is suitable for all kinds of businesses including local brands looking to increase their reach. Since influencer marketing is still considered a new marketing tool, not many brands are fully aware of how it works or how they can get the best […]
Posted on July 30, 2020
Good vs Bad Followers
One of the most important metrics brands use to apprise influencers they’re considering working with is their follower number. However, the number itself isn’t a good indicator of whether a partnership will help the brand reach its goals. When analyzing an influencer’s following it’s important to make the distinction between good and bad followers. It’s […]