Posted on January 31, 2020
3 Strategies To Build Brand Trust Through Influencer Marketing
Influencer marketing has been a staple of most brands’ marketing strategies in the past several years, especially for SMBs. The power of influencer marketing has become evident and more brands than ever are utilizing influencer collaborations with hopes to achieve better engagement with their audience, increasing sales, and building brand trust and recognition. However, the […]
Posted on January 10, 2020
We’re No Strangers to How Posts go Viral on Social Media
Now that 2019 is wrapped up, was this the sensational phenomenon of the decade? If you clicked on that link, and if you’re a 90s kid, you know what you got into: you got Rickrolled. And just like you, we’re no strangers to love. . . you know the rules, and so do I . . […]
Posted on December 25, 2019
The Benefits of Working With an Influencer Marketing Agency
Brands wanting to reach new audiences in an authentic, personal way that will get results are turning to influencer marketing as a viable and effective strategy. A successful partnership can be created when a brand rep reaches out directly to an influencer with similar goals. An influencer that would be the right match for the […]
Posted on December 18, 2019
Why Influencers Should Be A Part of Your Christmas Marketing Strategy
To get the most out of your Christmas holiday marketing, you should consider including influencers as part of your strategy. These are the 3 main reasons why: 1. Too Many Christmas Ads Christmas time is one of the busiest times of the year for retail, and this includes marketing and ads. During this season there […]
Posted on December 09, 2019
Meet the Micro-Influencers from Singapore Who Helped the Ministry of Environment Spread Awareness
Singapore’s Ministry of Environment seeks out social media micro-influencers to spread awareness of environmental issues. Wait. Singapore has a Ministry of Environment—how cool is that? What’s even cooler is that these guys know what’s up. They did what most traditional “ministries” would never even imagine doing: they got in touch with Marcus Nai (@marcusnai) and […]