influencer marketing strategy

Posted on August 08, 2020

4 Qualities All Influencer Marketers Need To Have

When it comes to promoting a brand on social media, influencers are an invaluable part of a successful campaign. As influencer marketing grows and matures, influencers begin to rely more on the services of influencer marketers. They seek their help to coordinate workloads, find suitable partners, and ensure ongoing success. But what qualities do influencer […]

Posted on July 12, 2020

Why Should Pinterest be a Part of Your Influencer Marketing Mix

It enjoys a strong following, hence it doesn’t come as a surprise that there are more than 500,000 businesses marketing on Pinterest. However, sadly, it does not appear to be on the list of best platforms for influencer marketing. While Instagram and Facebook are good, they may not be enough because a lot of people […]

Posted on February 04, 2020

The Do’s And Don’ts Of Influencer Marketing

It is not uncommon to make mistakes when starting out on a new marketing campaign. Lessons are learned. Trial and error strategies are adopted. But unless you’re a multi-billion dollar company that can afford to blow away cash on unsuccessful campaigns – you shouldn’t be making costly mistakes. So we’re here to help you save […]

Posted on January 15, 2020

4 Steps To Make Your Influencer Marketing Campaign A Success

It can be easy to feel overwhelmed and more than a little lost when you’re planning a successful influencer marketing campaign. Especially if you’re new to the practice. Creating and executing the perfect campaign can seem like an intimidating process especially if you’ve already experienced a setback. You may have done your research. Applied your […]

Posted on September 26, 2019

How To Create An Influencer Marketing Brief

Building productive and long-lasting relationships is at the core of influencer marketing. The best way to build a strong relationship with the influencers you want to work with is by setting and managing expectations about the results you expect to see from your campaign. Making sure that your brand goals align with the influencers you’re […]

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