Posted on July 10, 2022
Micro-Influencer Marketing: Everything You Need to Know
When Coca-Cola launched its raspberry-flavored drinks in Denmark, it took a more grassroots approach to marketing. The brand partnered with 300 micro-influencers in the food and lifestyle niche—averaging 2500 followers each and reaching an audience of 750,000. Instead of working with A-list celebrities and macro-influencers, the FMCG giant embraced micro-influencer marketing for two main reasons: […]
Posted on October 28, 2021
Influencer Marketing Tools Afluencers Love
Influencer marketing is a huge industry that requires the help of some of the best third-party tools out there. If you search the web, you will find dozens of top tools (both free and paid) designed to make influencer marketing easier; however, they’re not made equal. You don’t, however, have to worry about losing hair […]
Posted on April 25, 2021
15 Examples of Influencer Marketing Campaigns for Inspiration
Influencer marketing is already quite big and past its experimental phase. New players are entering every day since there’s a lot of money to be made. Brands know they can enjoy good returns and influencers know they can get popular by coming up with the right plan. But, before you start, it is important that […]
Posted on April 15, 2021
Guide To Influencer Marketing: Grow Your Business Fast!
In these modern times, influencer marketing has become very popular on a global scale. If you use some of the social media platforms, then you have definitely seen popular influencers promoting brands through images and videos. Influencer marketing has become very powerful, especially in the last year. While in 2016 this industry was worth 1.7 […]
Posted on March 16, 2021
Strategize Like A Pro: Influencer Marketing Campaigns
Influencer marketing is unlike traditional marketing. In fact, using old formulas will not even give you good results. It has changed the world of advertisement, and benefits not just publishers but also advertisers with people now willing to spend more to make their campaign one of the best influencer marketing campaigns. Influencer marketing is fast […]