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Posted on March 05, 2021

Measuring Your Performance with TikTok Metrics in 2021

TikTok was quite possibly the most famous social media platform among youngsters in the year 2020. Accessible in more than 150 nations worldwide and with more than 800 million active users monthly. Based on analytics graphs, it looks like TikTok is going to continue to rise in 2021. As a brand, if your target audiences […]

Posted on December 26, 2020

3 Ways to Give Your Holiday Marketing Campaign a Boost

With the second wave of COVID-19 at large, this holiday season differs from the ones in previous years. Nowadays the number of shoppers buying products online is significantly larger. Many brands and companies are desperately looking for ways to promote their products online and reach their target audience. With people politically divided and customers who […]

Posted on October 18, 2020

The Importance of Influencer Marketing Data Platforms

If you are a brand or creator with a presence on social media you surely know the significance of data. Comprehension of the data in the back of influencer marketing campaigns can help you make more adequate choices and connect more with your followers. But many people still discuss whether influencer data marketing is needed […]

Posted on October 14, 2020

How to Create an Influencer Marketing Strategy

By 2022, the total market size for influencer marketing is expected to reach $15 billion! You’d be surprised to know that the number of individuals searching for ‘influencer marketing’ has increased by 1500% over the past three years! This has dramatically altered how brands and marketers draft their strategies. In this post, we’ll walk you through the process […]

Posted on September 07, 2020

Why Being on the Right Side of History Matters for Businesses

Being on the right side of history matters today more than ever! The social atmosphere is riddled with political undercurrents, be it racism, identity politics, or minority rights. And this affects the way your end-users think. But how does it concern businesses? Brands are breaking away from the conservative role of ‘providers’ and moving toward the […]

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