Posted on February 03, 2021
Choosing the Right Influencer: Two Dos and A Don’t
Over the years influencer marketing has become an essential part of the campaigns of many brands. A recent study shows that more than 60% of brands and companies involved with influencer marketing increased their spending. Many brands know that partnering with influencers can be very effective for their marketing strategies and will attract potential customers. […]
Posted on January 11, 2021
Top 3 Insights for Influencer Marketing
Because of the pandemic caused by the Covid-19 virus in previous years, it was difficult for many people and it also struck a hard blow at brands and companies in the marketing industry. Taking that into account, flexibility and a readiness to make changes in influencer marketing will become a necessity for success. There are […]
Posted on December 31, 2020
Could Livestreaming Be The Future of Influencer Marketing
We take a look at how the pandemic affected the flow of the current influencer industry. Pressuring it to change and adapt to the current situation. So how will this affect the future of influencer marketing? Will it be able to stay relevant and fulfill the needs of the shoppers? Influencer Marketing Goes Digital The […]
Posted on December 26, 2020
3 Ways to Give Your Holiday Marketing Campaign a Boost
With the second wave of COVID-19 at large, this holiday season differs from the ones in previous years. Nowadays the number of shoppers buying products online is significantly larger. Many brands and companies are desperately looking for ways to promote their products online and reach their target audience. With people politically divided and customers who […]
Posted on December 16, 2020
Where is Influencer Marketing Heading in 2021
So what does 2021 have in store for influencer marketing? We have come up with 7 directions influencer marketing will be heading in 2021 based on our gathered intel and our business projections. 1. Influencer marketing on social media will grow significantly on a global scale More and more brands and advertisers are redirecting their […]
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